It was inevitable. After weeks of banks and financial institutions going done on almost a daily basis, endless talks about bail-outs and all the markets going, going, gone down, it has to hit the digital space.
In his Video Insider blog, Tod Sacerdoti’s starts the conversation about how this crisis is going to affect us all. He mainly covers three factors.
- A flight to quality, recognized publishers.
- Their increase on inventory
- How content syndication translates into a surplus of parties selling the same inventory.
Stay tune because this is only the beginning.